SAMOTER 2014 IN MUNICH WITH ASPHALTICA

SAMOTER 2014 IN MUNICH WITH ASPHALTICA

23.04.2013

The 2014 edition of Samoter is being presented in Munich with a stronger focus on machines and sustainability with a new appointment for operators in the road-building field: Asphaltica

The 29th edition of Samoter, the International Triennial Earth Moving and Building Machines Exhibition, scheduled 8-11 May 2014 at Veronafiere, confirms its status as a preferential place for meetings, trade and analysis in a sector which, despite the difficult global economic situation, is still a driving force in remains the development of the international industrial system. 

SAMOTER 2011: consolidated experience for future success.

The 28th edition of Samoter confirmed its leadership with more than 900 exhibitors (29% from 37 foreign countries) over a net exhibition area of 108,906 sq.m. and more than 98 thousand visitors (11.70% of foreign operators from 110 countries) - a 4% increase compared to 2008.

Figures detailing types of visitor are also very interesting: 70% are decision makers and opinion leaders (CEOs, directors, entrepreneurs, corporate managers, buyers).

Excellent results were also seen in terms of press and media coverage: more than 300 accredited journalists, more than 50 Italian and international media partners and 879  articles published around the world (23.09% in international publications).

The Samoter website was hugely successful with more than 2 million pages visited (an increase of 18.6 % over 2008).

Asphaltica: this event is also scheduled 8-11t May 2014 alongside Samoter

The Asphaltica show covers technologies and solutions for road paving, safety and infrastructures and is the most important national event for operators in the road sector; it is a venue for technicians, engineers, public and private clients who pay close attention to issues such as the design and implementation of more efficient, safer and environmentally sustainable roads. Starting from the next edition, the exhibition will transfer to Verona, in conjunction with Samoter (8-11 May 2014) and thereby join the portfolio of Veronafiere.

 

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