25.03.2015
Italian printing and converting machinery is one of the country’s top industries exporting about 90% of production around the world and working with determination to increase its global standing. An important operational tool in pursuing this objective is the “POP - Print Our Pack” network promoted by a partnership between ACIMGA – the Italian manufacturers’ association of machinery for the graphic, converting an paper industry – and G&K TechMedia, a German leading publisher in the packaging and label printing industry. The debut took place with a great success on March 10th in Munich during ICE Europe, part of the “POP - Print Our Pack - International package printing conference 2015”. Attendees numbered over 100 from every segment of the package printing chain. The event provided a meeting ground for the opinions, experiences and needs of decision makers, converters and end-users on one hand, and the answers provided by experts and those who are called to develop the technology to satisfy them on the other.
Prominent participants attended the event, organized by partners ACIMGA and G&K TechMedia with the cooperation of the Italian Ministry for Economic Development and ICE – the Italian agency for foreign trade, on the occasion represented by director Fabio Casciotti.
What do the brands occupying prime positions on food and non-food shelves across the world ask of the package printing industry? Marcel Keuenhof, Project Manager, Heinz, and Dennis Bankmann, product development manager, Henkel presented the vision and needs of major companies and final consumers, followed by a discussion with top technology suppliers about technological innovations capable of ensuring the visual impact, functionality, safety and traceability of packages. The round table, moderated by journalist Nick Coombes from NarrowWebTech, was attended by Aldo Peretti, CEO, Uteco; Marco Calcagni, Commercial and Marketing Director, Omet; Arturo Bergamaschino, from the Cerutti Packaging Equipment BOD; Harry Sieljes, Managing director, Drukkerij Zwart B.V.; and Doris Wallner-Bösmüller, owner, Bösmüller Print Management GESMBH & CO.KG.
In his keynote to the meeting Andrea Briganti, General Manager, ACIMGA, emphasized the power of a tool like “POP 2015” in encouraging the development of trade communities, both virtual and physical, to exchange specific knowledge and expertise. It is a project partnership the Germans put great store by, as underlined by Harald Feldkamp, editor at G&K TechMedia.
The effectiveness of the networking approach chosen by ACIMGA’s new management as a tool to develop and increase international relationships and contacts will bring further opportunities for meeting and discussion in the course of the year. The next one is scheduled during Converflex – May, Fieramilano – and next fall with the second edition of POP conference.
In addition, in the second half of 2015 there will be a convention in a Mediterranean country and a meeting with incoming Packaging managers from Indonesia, Oceania and Mexico in Italy with the support of ICE.
“The new format connecting the whole production chain was a success also in Germany. Print professionals, technology producers and packaging users are enthusiastic about the opportunity to share issues, ideas and successes that provides the basis for cooperation, essential for the future development of the entire industry”. Marco Calcagni, President of ACIMGA and Sales Director of OMET
"My recommendation to the whole production chain, both in Europe and in the world, is to successfully share Uteco’s current positive experience – working and investing together in future technological developments involving top companies and international groups from Food & Beverage, large-scale retailing and Healthcare; their converting partners; machinery and technology suppliers; and middle suppliers such as inks and strategic components.
We need to be aware that today the globalization and integration of different printing technologies – flexo, roto, offset and ink-jet – around the world require global players with global expertise, such as Uteco ". Aldo Peretti, CEO and Shareholder, UTECO Group
“This initiative should certainly be repeated. Presentations were all high-level and extremely interesting, and so was the round table. A helpful idea for upcoming initiatives could be to involve a higher number of converters, who could provide interesting insight into market trends. Overall, as Cerutti Packaging Equipment we are satisfied!” Costanza Cerutti, Communication Manager, CERUTTI Packaging Equipment
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