Vinitaly 2016

Vinitaly 2016

11.04.2016

TAKE 1 OPENING CEREMONY WITH THE PRESIDENT OF THE REPUBLIC SERGIO MATTARELLA FOR THE FIFTIETH EDITION OF VINITALY

Attendance by the Head of State on the first day acknowledges the role played by the International Wine and Spirits Exhibition in promoting Italian wine abroad.

Verona, 9 April 2016 – The President of the Republic, Sergio Mattarella, will attend the opening ceremony for the 50th edition of Vinitaly tomorrow, 10 April at 11.00 am. It is the first time in the history of the International Wine and Spirits Exhibition that a Head of State has inaugurated the event.

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TAKE 2 VINITALY 2016: PRESTIGIOUS PREVIEW WITH THE "FINEST ITALIAN WINES" AT OPERAWINE

AND A GALA DINNER IN THE ARENA

101 companies have been selected by Wine Spectator to take part in OperaWine. The Presentation Press Conference is scheduled tomorrow at 11.30 in Palazzo Gran Guardia in the presence of Minister of Agriculture, Maurizio Martina. Vinitaly celebrates 50 editions with a Gala Dinner in the Arena.

Verona, 9 April 2016 – The Minister of Agriculture Maurizio Martina attended the ribbon cutting ceremony today at 3.00 pm for OperaWine "Finest Italian Wines: 100 Great Producers”. The grand tasting scheduled

in the historic Palazzo della Gran Guardia (invitation only) is a marvellous preview for Vinitaly itself.

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TAKE 3 INNOVATION IS THE KEY WORD AT VINITALY 2016

The 50th edition of the International Wine and Spirits Exhibition is a showcase and meeting place for debate into the evolution of the sector and its future objectives, as seen through the wines presented by 4100 exhibitors, the requests of buyers from 140 countries and technical and service offering provided by Enolitech.

Verona, 8 April 2016 – "Innovation" in all its forms - product, process and consumption - is the keyword at Vinitaly 2016 (10-13 April 2016 – www.vinitaly.com). After achieving its 'quality' goals, the Italian and international wine sector must now identify its next target - and the events in the calendar on the opening day of the International Wine and Spirits Exhibition already outline the approach being taken.

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TAKE 4 ENJOY YOUR WINE, DON'T DRINK YOUR LIFE FOR THE SECOND YEAR AT VINITALY THE "IN VINO VIRTUS" CAMPAING BY THE STATE POLICE

The awareness campaign for moderate drinking and driving this year exploits the "Ready2go" driving simulator to highlight the effects of driving under the influence of alcohol

Verona, 9 April 2016 – The slogan Enjoy your wine, don't drink your life sees the State Police return to Vinitaly for the second year with its "In vino virtus" awareness campaign to promote - especially among young people - safe driving values in an effort to combat drunk-driving.

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