Ecomondo heads for sustainable developement
30.03.2015
The visuals of the image chosen for the 2015 edition.
Designed by the HOOP agency, they will be featured in the entire advertising campaign
Rimini, 25th March 2015 – A metal globe travelling on water aboard a leaf. The visuals of Ecomondo 2015 (Rimini Fiera, 3 – 6 November) perfectly represent both the name of the expo and its values, a combination of innovation, energy, recovery and environmental protection.
The message is effectively emphasized by the new advertising campaign by the HOOP integrated communication agency, which has three offices in Emilia Romagna.
As HOOP president Matteo Fantinelli, explains, “The Earth is an evolved, polished world, almost a designer item, in relation to the on-going technological research under way. However, this progress is only made possible by the nature that supports it and envelops it in a delicate balance.
Metaphoric visuals of sustainable development, which is currently the biggest challenge enterprises and institutions must win. An obvious example of how man’s progress always depends on the ecosystem in which we live. And of how the recovery of material and energy is a fundamental step for addressing the future.”
THE EXPOS AT A GLANCE:
Category: International exhibition; frequency: annual; edition: 19th; admittance: trade members and general public; tickets: full-price 20 euros; free admission for children up to 6 years of age; reduced-rate ticket 8 euros; University students (who must show record-book) 3 euros; hours: Hours: 9 am - 6 pm, last day 9 am - 5 pm; business unit manager: Simone Castelli; Ecomondo project manager: Alessandra Astolfi; exhibitor info: Tel. +39 0541.744317; e-mail: ecomondo@riminifiera.it; Web site: www.ecomondo.com; facebook: www.facebook.com/EcomondoRimini; twitter: http://twitter.com/Ecomondo; official hashtag: #ecomondo
