Samoter and 2014 Asphaltica, green light from exhibitors
19.06.2014
Verona, 17 June 2014. High quality visitors; those who didn't attend the show missed a vital opportunity; signs of recovery, even in Italy. At just over one month from the end of Samoter and Asphaltica, exhibiting companies have drawn up their initial conclusions for attendance at an edition that was certainly unusual for many different reasons.
"Our impressions after the event are positive," says Vito Minunni of Cifa-Zoomlion; "yet of course it is impossible to make comparisons with pre-crisis editions. Clients and buyers turned up we found them to be very interested. Especially those from the Middle East. In our case, for example, Iraqi buyers were already very well informed about our production and quality. If they had been seeking merely price or convenience, they could have gone to Ankara to find cheaper machines. But they chose to come to Samoter. The same holds true for the Russians who gave considerable attention to our products."
Selena Bolin of Midi Europe which distributes Isuzu and Takeuchi also expressed satisfaction. "It was a rather good show for us and we are pleased with the contacts we made. We met very professional Italian visitors."
MAN was also among the big names taking part; Eleanor Migliorini sums up the results for the German brand as follows: "We had many contacts and even sold a number of vehicles, so we are satisfied with the investment; we also achieved good feedback from the outdoor area and the live demos of our vehicles, which were always very crowded with highly motivated visitors."
