POSITIVE TRENDS AND RESULTS FOR THE 33RD EDITION OF SANA
The international exhibition of organic and natural products has launched new initiatives and projects in Italy and abroad Nearly 50,000 present at the Fair
At the first edition following the pandemic, held from 9th to 12th September at the same time as Cosmofarma Reazione and OnBeauty by Cosmoprof, SANA 2021 encountered great optimism and dynamism among exhibitors and professional operators and buyers attending the event, who highlighted the need and the will to return to meeting in-person again.
The scheduling alongside Cosmofarma Reazione and OnBeauty by Cosmoprof enhanced new synergies between the organic world and the product sectors of the other two events, developing new commercial contacts and business opportunities. The operators, nearly 50,000 buyers, distributors, and professionals who took part in the in-person and digital initiatives, were welcomed by a large exhibition platform with 1,150 brands – 600 of which at SANA – and 10 exhibition halls.