07.06.2018
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The recently concluded shows IPACK-IMA and MEAT-TECH marked the most successful editions in the history of the events, fully meeting exhibitors’ expectations and recording significant growth in all key indicators. The 1,503 exhibitors (9.6% more than in 2015) welcomed the large numbers of visitors arriving in Milan in a net exhibition space of more than 62,000 square metres, 11% larger than at the last edition of the show. Growth in numbers of non-Italian exhibitors was particularly significant (+17%). A total of 68,802 visitors arrived at the Fiera Milano exhibition centre during the four days of the show, an all-time record for the two events and more than double the number who attended in 2015. The reversal of the two shows’ fortunes was underscored by the strong international attendance: a total of 18,577 international visitors from 146 countries, 27% of the total and two and a half times more than in 2015. The figures for countries of origin of visitors also confirm the international reach of the two events. Europe was the top area of residence of visitors, accounting for 57% of all international arrivals (particularly Germany, Switzerland, France and Spain), while one visitor out of every four came from Eastern Europe. Some 15% of international visitors came from the Mediterranean region, indicating that the show is seen as a key international event for players in the region (Algeria, Egypt, Morocco and Tunisia were the best represented countries). Asia was the second largest continent in terms of visitor origins accounting for more than 20% of international attendees (China, India, Turkey and the Russian Federation were the best represented countries), followed by the Americas with around 10% (most significantly USA, Mexico, Brazil and Argentina). The success of the shows was also confirmed by web activity, with 600,000 views of the interactive catalogue and 870,000 visits to the event website. IPACK-IMA and MEAT-TECH have generated 2.45 million interactions on LinkedIn, Facebook and Twitter in the last three months. This important result confirms the success of the plan to relaunch the shows carried out by the Ipack-Ima Srl team in close collaboration with the two organisations participating in the joint venture, Ucima and Fiera Milano, which made significant contributions in terms of organisation and professionalism. The fact that the large Italian machinery manufacturers belonging to Ucima had returned to the show together with other leading international companies in the sector helped to make the event even more interesting for visitors and further expanded the wide range of product offerings, including process and packaging machinery, materials, end-of-line technologies, tracking, coding and labelling, industrial components and robotics. The exhibition layout proved very popular amongst exhibitors and visitors, with the halls organised mainly according to business communities and not - as is normally the case in exhibitions in the sector - just by the technologies on display. The aim was to make visiting the show easier for professional buyers who are keen to minimise the time they spend at trade fairs. Another major factor behind the success of the exhibitions was the joint scheduling with the other industry shows in The Innovation Alliance. The events Plast, Print4All, Intralogistica Italia, IPACK-IMA and MEAT-TECH were all part of a single exhibition project attended by 150,110 visitors, including 105,770 buyers, and showcasing innovation and technologies for the world of plastic and rubber processing, processing & packaging, converting and printing, and internal logistics. |
MŽ Consulting & Fairs
Poslovne storitve
Matjaž Žigon s.p.
Head Office:
Grčarevec 8
1370 Logatec
Slovenien
Tel.: +386 (0)1 750 94 90
E-mail: info@mz-consulting.org
Turkey Office:
Fenerbahçe Mh. Dalyan Aralığı Sk.
Emek Apt. No:13 D:2 Kadıköy 34726
İstanbul Türkei
Tel.: +90 532 5214849
E-mail: hilal@mz-consulting.org
2024 Calendar
Expo Riva Schuh & Gardabags - Riva del Garda 13-16 January 2024
SIGEP - Rimini 20-24 January 2024
TISE - The International Surfaces Event Las Vegas 24-26 January 2024
FIERAGRICOLA - Verona 31 January-3 February 2024
Samuexpo - Pordenone 1-3 February 2024
Pescare Show - Vicenza 3-4 February 2024
Hospitality - Il Salone dell'Accoglienaza - Riva del Garda 5-8 February 2024
Aquafarm/Novel Farm - Pordenone 14-15 February 2024
ForumPiscine - Bologna 14-16 February 2024
OUTEX - Bologna 14-16 February 2024
MYPLANT & GARDEN - Milano 21-23 February 2024
CUCINARE - Pordenone 2-10 March 2024
Ortogiardino - Pordenone 2-10 March 2024
MYPLANT & GARDEN - Milano 21-23 February 2024
Progetto Fuoco - Verona 28 February-2 March 2024
Key Energy - Rimini 28 February-1 March 2024
Vinitaly - Verona 14-17 April 2024
Enolitech - Verona 14-17 April 2024
Sol & Agrifood - Verona 14-17 April 2024
Radioamatore Hi-Fi car - Pordenone 20 21 April 2024
Next Mobility Exhibition - Milano 8-10 May 2024
Transpotec - Milano 8-11 May 2024
Wine to Asia - Shenzhen 9-11 May 2024
Expo Riva Schuh & Gardabags - Riva del Garda 15-18 June 2024
Xylexpo - Milano 21-24 May 2024
RIMINIWELLNESS - Rimini 30 May-2 June 2024
Wine South America - Brasil 3-5 September 2024
MILANO Fashion&Jewels - Milano 14-17 September 2024
Marmomac - Verona 24-27 September 2024
SUN Beach&Outdoor Style - Rimini 9-11 October 2024
SIA Hospitality Design - Rimini 9-11 October 2024
FIERACAVALLI - Verona 7-10 November 2024
Ecomondo - Rimini 5-8 November 2024
IBE - Rimini 19-21 November 2024
2025 Calendar
MARCA - Bologna 15-16 January 2025
PTE - Milano 22-24 January 2025
Bit - Borsa Internazionale del Turismo - Milano 9-11 February 2025
SANA Food - Bologna 23-25 February 2025
Italia Legno Energia - Arezzo March 2025
Horeca Next - Pordenone 10-12 February 2025
SANA Beauty - Bologna 20-23 March 2025
ZOOMARK - Bologna 5-7 May 2025
AUTOPROMOTEC - Bologna 21-24 May 2025
IPACK-IMA - Milano 27-30 May 2025
Pharmintech - Milano 27-30 May 2025
RIVE - Pordenone 5-7 November 2025
HOST - Milano 17-21 October 2025
SICUREZZA - Milano 19-21 November 2025
MADE EXPO - Milano 19-22 November 2025
Global Elevator Exhibition - Milano 19-21 November 2025