16.03.2022
Press release
(English translation)
SIGEP 2022, THE DOLCE WORLD WE WERE ALL WAITING FOR
The 43rd show of artisan dolce foodservice supply chains,
organised by Italian Exhibition Group, ended today in Rimini.
Attendance down by 25% compared to the mammoth pre-pandemic edition of January 2020
The response of the Sigep community, back to physical attendance after 25 months: 950 brands, 1,000 international buyers with 3,000 business meetings scheduled, foreign operators from over 80 countries
Presented Sigep China, the result of an agreement between IEG and Koelnmesse: appointment in 2023 in Shenzhen from 19th to 21st April in conjunction with Anufood China
From today until Friday, digital agenda with another 100 foreign buyers already booked
Rimini (Italy), 16th March 2022 – The 43rd edition of Sigep - The Dolce World Expo, Italian Exhibition Group 's event specifically for gelato, pastry, chocolate, artisan bakery and coffee supply chains, came to a close today at Rimini Expo Centre. Twenty-five months since the last physically-attended edition and one year after the fully digital show, the international community of out-of-home dolce products was finally able to meet: 950 brands in 90,000 square metres of exhibition space, with over 3,000 appointments scheduled between international buyers (one thousand) and exhibiting companies; 50 hours of talks from the Vision Plaza and the four vertical "Arenas" (Gelato, Pastry, Bakery and Coffee), 100 hours of national and international competitions, demonstrations and show cooking for professionals, plus hundreds of events at exhibitor stands. For the operators at the show, the return to Sigep led to "results beyond expectations". Compared to the pre-pandemic edition of January 2020, which was an enormous success, attendance at this 2022 edition was down by 25%. Insiders evaluated the overall visitation as highly profiled and businesslike. And from now until Friday, time for the "Digital agenda", with foreign buyers already booked.
DOLCE FOODSERVICE EVOLUTION, BETWEEN NEW FORMATS AND DIGITAL
Sigep returned in physical form after two years marked by restrictions to combat the pandemic, which the industry tackled with an evolution, digitalising distribution channels, furthering training and investing in research and development to expand the range of products and ingredients, increasingly inclusive with respect to food choices and intolerances, or aimed at energy saving for professional foodservice machinery. The environmental, economic and social sustainability of artisan supply chains, from gelato to pastry, cocoa and coffee, is a concrete response to new consumer behaviour. "Loyalty" has become the key relationship between customer and the upstream supply chain: according to a survey by The NPD Group, 93% of baked dolce product consumers are willing to return to the same sales point compared to 85% of the market average. 10% of out-of-home dolce consumers want gratification compared to 8% of the market. An attitude that explains the recovering numbers in the gelato, pastry, chocolate, artisan bakery and coffee sectors, which were estimated to be worth €9.5 billion in Italy in 2021.
THE SIGEP CHINA DEBUT
In this context, Italian Exhibition Group has been working to internationalise Sigep. After the memorandum of understanding signed just a few weeks ago between Koelnmesse and IEG, on Tuesday 15th, Sigep China was presented to the market and the press at the show. Corrado Peraboni, CEO of IEG SpA, and Gerald Böse, President and CEO of Koelnmesse GmbH, announced the first edition, scheduled to take place from 19th to 21st April 2023 in the city of Shenzhen, at the World Exhibition & Convention Center. Sigep China will be positioned with Anufood China - organized by Anuga, Koelnmesse's leading food event in southern China.
AMID TRAINING AND COMPETITION
Sigep 2022 reconfirmed its role as a place for important competitions in view of coming international challenges. First and foremost, the national selections of gelato and pastry chefs who will be on the Italian team competing in the Gelato European Cup at Sigep 2023, prior to the Gelato World Cup, also at Sigep, in 2024. And then the winners of the Italian Barista Championship, who will compete in Melbourne for the World Coffee Championship from 27th to 30th September 2022.
The 44th edition of Sigep – The Dolce World Expo together with ABTech Expo will be held at Rimini Expo Centre from 21st to 25th January 2023, back to the usual positioning.
FOCUS ON SIGEP 2022
Date: 12-16 March 2022; Organizer: Italian Exhibition Group SpA; edition: 43rd; frequency: annual; info:
www.sigep.it
PRESS CONTACT media@iegexpo.it
head of corporate communication & media relation: Elisabetta Vitali; press office manager: Marco Forcellini;
international press office coordinator: Silvia Giorgi
MEDIA AGENCY: MYPR Lab
Filippo Nani, filippo.nani@myprlab.it; Enrico Bellinelli, enrico.bellinelli@myprlab.it; mob. +39 392 7480967; Giulia Lucchini, giulia.lucchini@myprlab.it, mob. +39 348 7853679; Giulia Pellecchia, giulia.pellecchia@mypr.it.
FOCUS ON ITALIAN EXHIBITION GROUP
Italian Exhibition Group S.p.A., a joint stock company listed on Euronext Milan, a regulated market organised and managed by Borsa Italiana S.p.A., has, with its facilities in Rimini and Vicenza, achieved national leadership over the years in the organisation of trade shows and conferences. The development of activities abroad - also through joint-ventures with global or local organisers, in the United States, United Arab Emirates, China, Mexico, Brazil and India, for example – now sees the company positioned among the top European operators in the sector.
MŽ Consulting & Fairs
Poslovne storitve
Matjaž Žigon s.p.
Head Office:
Grčarevec 8
1370 Logatec
Slovenija
Tel.: +386 (0)1 750 94 90
E-mail: info@mz-consulting.org
Turkey Office:
Fenerbahçe Mh. Dalyan Aralığı Sk.
Emek Apt. No:13 D:2 Kadıköy 34726
İstanbul Turčija
Tel.: +90 532 5214849
E-mail: hilal@mz-consulting.org
2024 Calendar
Expo Riva Schuh & Gardabags - Riva del Garda 13-16 January 2024
SIGEP - Rimini 20-24 January 2024
TISE - The International Surfaces Event Las Vegas 24-26 January 2024
FIERAGRICOLA - Verona 31 January-3 February 2024
Samuexpo - Pordenone 1-3 February 2024
Pescare Show - Vicenza 3-4 February 2024
Hospitality - Il Salone dell'Accoglienaza - Riva del Garda 5-8 February 2024
Aquafarm/Novel Farm - Pordenone 14-15 February 2024
ForumPiscine - Bologna 14-16 February 2024
OUTEX - Bologna 14-16 February 2024
MYPLANT & GARDEN - Milano 21-23 February 2024
CUCINARE - Pordenone 2-10 March 2024
Ortogiardino - Pordenone 2-10 March 2024
MYPLANT & GARDEN - Milano 21-23 February 2024
Progetto Fuoco - Verona 28 February-2 March 2024
Key Energy - Rimini 28 February-1 March 2024
Vinitaly - Verona 14-17 April 2024
Enolitech - Verona 14-17 April 2024
Sol & Agrifood - Verona 14-17 April 2024
Radioamatore Hi-Fi car - Pordenone 20 21 April 2024
Next Mobility Exhibition - Milano 8-10 May 2024
Transpotec - Milano 8-11 May 2024
Wine to Asia - Shenzhen 9-11 May 2024
Expo Riva Schuh & Gardabags - Riva del Garda 15-18 June 2024
Xylexpo - Milano 21-24 May 2024
RIMINIWELLNESS - Rimini 30 May-2 June 2024
Wine South America - Brasil 3-5 September 2024
MILANO Fashion&Jewels - Milano 14-17 September 2024
Marmomac - Verona 24-27 September 2024
SUN Beach&Outdoor Style - Rimini 9-11 October 2024
SIA Hospitality Design - Rimini 9-11 October 2024
FIERACAVALLI - Verona 7-10 November 2024
Ecomondo - Rimini 5-8 November 2024
IBE - Rimini 19-21 November 2024
2025 Calendar
MARCA - Bologna 15-16 January 2025
PTE - Milano 22-24 January 2025
Bit - Borsa Internazionale del Turismo - Milano 9-11 February 2025
SANA Food - Bologna 23-25 February 2025
Italia Legno Energia - Arezzo March 2025
Horeca Next - Pordenone 10-12 February 2025
SANA Beauty - Bologna 20-23 March 2025
ZOOMARK - Bologna 5-7 May 2025
AUTOPROMOTEC - Bologna 21-24 May 2025
IPACK-IMA - Milano 27-30 May 2025
Pharmintech - Milano 27-30 May 2025
RIVE - Pordenone 5-7 November 2025
HOST - Milano 17-21 October 2025
SICUREZZA - Milano 19-21 November 2025
MADE EXPO - Milano 19-22 November 2025
Global Elevator Exhibition - Milano 19-21 November 2025
Poslovne storitve, Matjaž Žigon s.p., avtorske pravice pridržane
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