Ms Africa & Middle East 2016, The International Trade Fair for Stone Design, Technology, Earthmoving and Building Machinery". The event is scheduled in Cairo 10-13 December 2016 and is organized by Veronafiere in collaboration with Art Line, the Egyptian organiser of exhibition events. The brand managers of the two internationally acclaimed shows - Marmomacc and Samoter - seek to combine excellence in fields embracing construction/building, materials, know-how, technologies and equipment in a single event for emerging markets in North Africa and the Middle East. Ms & Africa Middle East 2016 is certain to be an important opportunity for meeting professionals in the building and construction industry, such as distributors, representatives, architects and designers. The closing date for pre-registration is 6 June 2016.
What is MS Africa & Middle East?
MS Africa & Middle East – The International Trade Fair for Stone Design, Technology, Earthmoving and Building Machinery, is the event launched by Veronafiere and scheduled in the Egyptian capital 10-13 December 2016. The event "merges" Marmomacc (www.marmomacc.it) and Samoter (www.samoter.com), Veronafiere's best known brands in the construction sector. The aim is to strengthen internationalisation and improve penetration into neighbouring markets in Africa and the Middle East.
MS Africa & Middle East is promoted by Veronafiere together with Art Line, the leading Egyptian organizer of exhibition events, and ExpoLink, the Egyptian Exporters Association. Veronafiere's partners also include Unacea (Italian Association of Construction Equipment & Attachment Companies) and Confindustria Marmomacchine (the reference association for the natural stone field and stone processing machinery and equipment) and, on the Egyptian side, EECA (Egypt Expo & Convention Authority) and the Export Council for Building Refractory and Metallurgy industries.
Who are the exhibitors and visitors at MS Africa & Middle East?
The initiative aims to combine the entire natural stone chain in a single event, from stone quarrying and processing to quarry and construction site machinery and vehicles, through to the finished product: excellence in the building field, in terms of materials, know-how, technologies and equipment, will find a qualified audience of buyers including architects and interior designers, construction companies, distributors, rental, professionals in the quarrying world and earth moving equipment from many countries. An area at the exhibition will be dedicated to the second-hand sector, which has important market opportunities in Egypt and in Africa.
Why exhibit? Why Egypt?
Although experiencing an unstable political situation like almost all countries in the Middle East and Africa, Egypt enjoys a privileged geographical position making it a candidate for the role of hub for Africa and the Middle East.
Thanks to free trade agreements signed with many countries, Egypt also offers zero duty export opportunities. In particular, the Agadir Agreement (2004) established a free trade area that includes not only Egypt but other Mediterranean Arab countries (Jordan, Morocco, Tunisia), while the establishment of Comesa (Common Market for Eastern and Southern Africa created in 1994) sees Egypt rank as a preferential trading partner with 18 other African countries (Burundi, Comoros, Democratic Republic of the Congo, Djibouti, Eritrea, Ethiopia, Kenya, Libya, Madagascar, Malawi, Mauritius, Rwanda, Seychelles, Sudan, Swaziland, Uganda, Zambia and Zimbabwe).
Many Egyptian firms are interested in joint ventures or business agreements with international partners seeking to operate in Egypt and, through Egypt, also in Africa and Maghreb precisely by taking advantage of the unique opportunities offered by the customs and fiscal regime.
MS Africa & Middle East envisages a specific program whereby selected buyers will be invited from: Algeria, Benin, Cameroon, Congo, Congo DRC, GCC, Ghana, Mali, Morocco, Namibia, Nigeria, Rwanda, Senegal, South Africa, Uganda, Zambia. This event is a unique opportunity to meet qualified people from all over the region.
Why Marmomacc and Samoter in Egypt?
Italy is Egypt's leading European trading partner and second in the world after the United States with business coming to more than 4.5 billion euros: Egypt offers excellent business opportunities in many fields, first and foremost those where Veronafiere - with its Marmomacc and Samoter brands - is recognized as a world leader. The Egyptian natural stone industry - among the top ten in the world - also boasts significant turnover with Italy: Italian exports of finished and semi-finished marble and granite products in 2012 came to 2.8 million euros (+59% over 2011), not forgetting 51 thousand tons of unhewn blocks sold in Cairo (+3.5% over 2011). Data published by the Cairo Office of ICE (the Italian Agency for International Promotion and Internationalisation of Italian Companies) suggests that the construction sector in Egypt is one of the most dynamic in the national economy, having recorded steady annual growth of 10% since 2000, for a total value of 4.4 billion euros (0.6% of GDP in 2009-2012). Domestic demand for new houses and infrastructureshas great need for Italian construction machinery, with imports in 2012 totalling 17.5 million euros (+50% on 2011): the positive trend is also confirmed for 2013, with January figures up by 10% compared to the previous year (Unacea data). Exports of Italian construction machinery in 2012 recorded sales in North Africa worth 173 million euros (+19% compared to 2011) and 213 million euros in the Middle East (+10% over 2011).
FACTS AND FIGURES 2015
Total exhibitors: 92 Exhibitors from 12 Countries (Benin, China, DRC, Egypt, Ethiopia, India, Italy, Morocco, Poland, Saudi Arabia, Turkey, USA)
Total Visitors: more than 3.000 professional operators
Official International Delegations: from 27 Countries (Angola, Benin, Botswana, Cameroon, Congo, UAE, Ethiopia, Germany, Ghana, Italy, Ivory Coast, Jordan, Kenya, Malawi, Morocco, Mozambique, Nigeria, Palestine, Congo, Democratic Republic, Romania, Rwanda, South Africa , Sudan, Tanzania, Tunisia, Uganda, Zambia);
Exhibit area 6.000 sq.m.
2 Focus Country: Angola ed Etiopia
EXHIBITION HIGHLIGHTS 2016:
- 25% discount if booked by June 6, 2016 - Price per square meter below the average of the fairs in the Middle East and Africa - International Buyers Program (IBP): buyers selected from Algeria, Benin, Camerun, Congo, Congo RDC, GCC, Ghana, Mali, Morocco, Namibia, Nigeria, Ruanda, Senegal, Sud Africa, Uganda, Zambia - No surcharge for open side
PLEASE FIND IN ATTACHMENT THE APPLICATION FORM WITH THE COSTS AND THE DISCOUNT RATES AVAILABLE UNTILL 6 JUNE 2016.
If you come from Alpe-Adria region (Austria, Slovenia, Croatia, Bosnia and Herzegovina, Serbia, Montenegro, Macedonia, Kosovo or Albania) and you want to exhibit with Marmomacc and Samoter in Egypt please contact us and we will assist you.